TECNO, the global premium smartphone brand, today launched 2020’s first smartphone ‘SPARK Go Plus’ for India market. With the new product, the company became the first player in the 5-7K segment to provide a giant 6.52-inch HD+ screen. The large screen will now give the first-time buyers and those upgrading to a smartphone a best-in-class, immersive viewing experience.
And it does not stop there! Priced at INR 6299, TECNO Spark Go Plus is loaded with class-leading features like modern Dot-Notch design, a full vision + full horizon (20:9) aspect ratio with category-defining 480 Nits brightness, a massive 4000 mAh battery, AI-powered 8MP rear camera with a dual flashlight +8MP selfie camera with front flash backed by a powerful Quad-Core 2.0 GHz CPU processor, face unlock and smart fingerprint scanner, 2GB RAM and 32GB ROM along with Android 9.0-Go version . The product is designed to cater to the needs of the ‘Greater Bharat’ which is on the verge of transformation. They are the aspiring, value-seeking consumers who want a taste of the premium features at an affordable pricing.
Commenting on the launch, Arijeet Talapatra, CEO, TRANSSION India said“Stepping into 2020, TECNO will continue to focus on ‘For India’ smartphones to disrupt the entry level and mid-budget markets with products customized to cater to Indian sensibilities in a better way. From that standpoint, Spark Go Plus will help us reach out to our customer base with a phone that is customized to meet the needs of the citizens of new Bharat. This phone is an embodiment of our relentless effort to reach every possible consumer in tier three and below markets from where the next wave of smartphone revolution will emerge. As per Counterpoint report, following the launch of “SPARK’ series of smartphones in Aug’19, TECNO has joined the elite ‘Top 5 smartphone brands’ club in the INR 5,000-7,000 offline category. In 2020, we will further consolidate our position to build a strong portfolio across 5-15K smartphones category providing customers with a wide range of options across price points.”